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    Category: Customer Journey

    Advocacy

    One of the most important things a brand can do for its marketing is to invest in advocacy level campaigns and sequences.  Creating brand advocates…

    Billy_Robbins January 18, 2023
    0 Comments

    Brand Advocates

    Turn one-time customers into lifelong fans While every business is different, all have the same goal: to make and keep a customer.  This is basically…

    Billy_Robbins January 9, 2023
    0 Comments

    Where to Start with Customer Journey Marketing

    A common thing we see from our clients and members is they get overwhelmed by all the customer-centric marketing activities readily available to them. It’s…

    Billy_Robbins December 6, 2022
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    Creating Customer Journey Personas and Dossiers that Work

    Creating a customer journey dossier is vital for targeted and ultimately profitable marketing.  A good dossier is a persona for your niche customers that delves…

    Billy_Robbins November 17, 2022
    0 Comments

    Why Empathy is a Powerful Marketing Tool for Modern Businesses

    Empathy is one of the most important – and most underused – aspects of marketing.   A straightforward way to think about any business’s goal is…

    Billy_Robbins October 5, 2022
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    Marketing Isn’t a Lottery Ticket

    There’s a prevalent marketing trend among CEOs, founders, and owners sweeping the nation. It’s called Shiny New Toy Syndrome. It tends to spring up when…

    Billy_Robbins August 19, 2022
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    Intent Company Purpose


    You shall love the Lord your God with all your heart and with all your soul and with all your mind and with all your strength. The second is this: You shall love your neighbor as yourself. Mark 12:30-31

    © 2023 - Intent Company Group

    Dallas/Forth Worth Area, TX
    (682) 647-5551
    [email protected]

    Marketing Isn’t a Lottery Ticket

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