intent workshops

Focus & Fire
5 Day Workshop

Create a high-impact customer journey marketing strategy in 5 days. 

focus & fire!

What is this 5 Day Workshop about?

Our Focus & Fire Live Workshop teaches the exact process that we’ve developed while working with 100s of world-class businesses over the last 15 years so you can:

Online Workshop

Focus & Fire
$ 2,000 one-time
  • 5 online sessions
  • Execution exercises
  • Downloadable workbook
  • Other templates and tools

Focus & Fire

Online PLUS Coaching
$ 5,000 one-time
  • Everything in the Online Workshop Plus
  • 3 - hour long coaching calls
  • Custom execution dashboard
  • Custom execution dashboard

Understand what marketing campaign is the most impactful for your business right now

Clearly define the core motivating factors that will get your best customers to respond how you want them to respond

A simple but profound 3-step process for continual growth

How to motivate yourself and your team to execute with tenacity, while having fun!

How to manage your team to work together, with a common goal - not just in silos

How to get amazing results while marketing with an intentional focus on ethical and moral acts - none of those shady, exploitative methods all over the internet

What to Expect...

The 5-Day Workshop is designed to get results quickly while not “stealing” your time away from important day-to-day activities. Each workshop is about an hour long and is accompanied by worksheets, special tools, and videos so you can get real results without wasting your valuable time.

Our battle-tested process has been refined by working with real companies both big and small, in all kinds of different industries. We’re not “internet gurus”; we’re real consultants that have achieved real results for real brands by doing real stuff. Really! And in this workshop, we’ll show you exactly how we do it.

Learn more

Frequently Asked Questions

Each session is about an hour long. We realize you’re incredibly busy, so we’re trying to not steal too much of your time. But, it is important you attend each day as we build upon the foundations we forged the day before.

Each session will be hosted on our private member portal during the week of the workshop. You can watch or rewatch any sessions as often as you like during that week.

Yes! This workshop is based on foundational principles that any and everyone in your business could use.

Absolutely! In fact, seeing this process BEFORE you have a team will give you an ultra-clear understanding of the type of team you want to build!

The lens for the workshop is through that of an owner, C-suite, etc. However, as an employee, you’ll gain valuable insight by understanding why owners make the decisions they do. As a bonus, you could also be the hero in your organization and share this with them!

"Billy is one of the wisest business consultants I’ve ever worked with. He spent hours with me crafting a message for my company. His wisdom and perspective brought some “lightbulb” moments that helped reveal the highest purpose for my business – the deepest reason of why my business was raised up. And when I couldn’t articulate it myself, Billy skillfully gave me words and messaging for the company that captured my uniqueness in the marketplace. Working with Billy was one of the best business decisions I’ve ever made. He has a way of simplifying a complex world. And he can help a business write a story for itself that will inspire people beyond the marketing. "

Jason Batt, CFP®, ChFC®, MBA
Founder of Open Door Financial

Brands that Focus & Fire coaches have built customer journey strategies for.


Kalindi Dinoffer
CMO for OnCourt OffCourt

"I have been working with Billy and his awesome team for the last 4+ years and he has helped me transform the way I think about online marketing, offline marketing, and customer relations in general. More than that though Billy’s heart and passion and dedication shines through in all of his work and his support has been instrumental for my family business over the years. I’m excited to see where we can continue to grow and take things in the years to come! I highly recommend Intent Company for anyone wanting to take their knowledge and business to the next level. "He has a way of simplifying a complex world. And he can help a business write a story for itself that will inspire people beyond the marketing. "