Personalization
Adding and showing off personality is an excellent way for a brand to create a healthy following of fans, customers, and brand advocates. But that’s…
Category: Marketing Strategy
Awareness
https://vimeo.com/731187858 Most brands today post on social media in some form or another. But very few brands know why they’re doing it. They might know…
How to Create Customer Personas that Drive Sales
An imperative part of Digital Marketing is the creation of Customer Personas. When Customer Personas are done right, every single piece of content you create…
The Customer Journey Approach
What is the Customer Journey Approach to Marketing? At Intent Company, we believe in the Customer Journey Approach. Every single customer starts on a journey…